ASO Manager-Bangalore- 2+years

Location: India
Job type: Permanent
Contact name: Deepika Seth

Contact email:
Job ref: 35965
Published: 21 days ago
Startdate: 29/12/2021

Position – App Store Optimization (Manager)- Bangalore- 2+ years

Looking for a professional who will be building and refining the ASO (App store optimization) strategy for our apps. The candidate must have experience in ASO. The candidate should possess exceptional attention to detail, and have good technical & analytical skills.


Location – Bangalore (On-site)

Your future employer –It provides an accounting service for small and medium-sized businesses. It operates the Android-based app that enables companies to keep a digital log of their financial transactions and accept payments online


Responsibilities –

  1. Leading and directing the implementation of strategic and operational on and off page ASO strategies, campaigns, and optimization
  2. Performing keyword research for Apps (play store and app store) to optimize existing content and uncover new opportunities.
  3. Working with content and local marketing teams to drive content creation for apps and web pages.
  4. Analyzing ASO techniques used by competitors and have proven experience with A/B testing
  5. Leading technical ASO analysis and identifying & executing website and App optimization strategies that deliver organic leads and conversions
  6. Optimizing Apps on both Play store and App store and improve rankings for app keywords both on Play store and App store.
  7. Improving App organic traffic and Analyse click to install and uninstall rate, DAU and MAU for the apps. 



Requirements –


  1. 3-5 years of experience in ASO, content marketing and Organic growth, working knowledge of search engine optimization practices, ideally in a start-up
  2. Technical proficiency, including the ability to communicate with developers
  3. Proficiency with ASO tools, including Google Play Console and App Annie.
  4. Experience of working in Fintech industry is a plus


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