Content Strategist - Tech Product Branding

Discipline: Sales & Marketing
Job type: Permanent
Contact name: Aayushi Grover

Contact email: aayushi.grover@crescendogroup.in
Job ref: 34657
Published: 17 days ago
Startdate: 05/06/2021

Content Strategist - Tech Product Branding - Consumer Tech - Bangalore 

Hiring for a content strategist role with minimum 5 years of experience in creating content strategy, authoring tech blog posts and content marketing. You will be closing working with CPO's office to build and manage organization's technology content strategy 

Location - Bangalore 

Roles & Responsibilities - 

- Support the roadmap for Employer Brand in the tech ecosystem

- Launch and scale top notch Tech Blog for Organization 

- Work with Engineering, Product and Design teams to build a strategy around content topics, format, calendar and guidelines

- Support articulation, structuring and presentation of core tech content on the blog to maximize reader engagement

- Define and own the short and long term metrics for the success of the Tech Blog.

- Conceptualize & consult CXOs/VPs on social media posts/tweets on various tech topics to churn out world-class, quality content

- Working with external agencies to maintain a high standard of content being generated from Social media channels, blog, website, etc

Skills Required - 

- Content Marketing :- deep understanding of tech content creation strategies, copy writing and promotion

- Creativity in written communication and designing social media campaigns

- Strong ownership and self-starter attitude

- Solid understanding of SEO and Digital Marketing tools for content distribution over social media & other channels

- Ability to think & execute at a scale with a knack for resourcefulness

- Demonstrate strong influence without authority and collaboration, working with internal and external stakeholders, aligning with them on operating model and guidelines

What is in it for you ? 

- An accelerated growth profile in the organization 

- High ownership and accountability 

- An opportunity to define content strategy & lead the content strategy with senior stakeholders 

Reach Us - 

You may directly share your profile at aayushi.grover@crescendogroup.in