Group Manager – Qualitative (Primary) Research – FMCG & Retail (12+ years)

Location: Gurgaon
Job type: Permanent
Contact name: Nishant Sharma

Contact email: nishant.sharma@crescendogroup.in
Job ref: 37543
Published: 1 day ago

Group Manager – Qualitative (Primary) Research FMCG & Retail (12+ years)

Job opportunity for a working professional havingat least 12 years of experience in qualitative and quantitative consumer market research with major focus on QUALITATIVE experience, focus group writing up, experience of idea testing, concept testing and communication testing.

Location: Gurgaon

Your Future Employer: a leading Business Process Management (BPM) company.

Responsibilities:

  • Qualitative and Quantitative market research experience in consumer domain

  • Can design ad hoc research: assessing objectives, designing research to objectives, creating discussion guide frame or questionnaire, can assess results and summaries learnings effectively, can read data tables seek insight from raw qual or quant data

  • Should have experience in Focus group writing and idea testing, concept testing and communication testing

  • Appreciation and understanding of how to read numerical data/take key insights. Good storytelling of key research results

  • Likely to be working currently in a market research agency

Requirements:

  • MBA (marketing), M.A Economics, M.A / M.Sc. Statistics/Mathematics

  • Experienced with digital / DIY research platforms

  • Able to synthetize and reframe data from a broad range of sources, into clear frameworks and recommendations that drive business action

  • Experience managing insight vendor/ agency relationships

  • Proficient at Excel, with excellent numerical reasoning skills

Soft Skills:

  • Agile and flexible, with a fast learner ability.

  • Well organized and independent.

  • Able to work well with a broad range of people and manage demanding stakeholders.

  • Customer Orientation, ensure high quality result and meet client requirement

  • Self-disciplined and proactive personal

  • Excellent written and spoken English

What is in it for you?

An opportunity to work with global clientele in a fast-paced environment with a growth oriented & enthusiastic team.

Reach us

If you think that this role will add value to your career, kindly write me an email along with your updated CV on Nishant.sharma@crescendogroup.in

 

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