National Trade Marketing Manager - FMCG - Mumbai

Location: Mumbai
Discipline: Marketing
Job type: Permanent
Contact name: Mukul Bali

Contact email: mukul.bali@crescendogroup.in
Job ref: 36494
Published: 4 days ago
Startdate: 17/03/2022

National Manager - Trade Marketing - FMCG - Mumbai

An exciting opportunity for an experienced Trade Marketing Manager to drive the success of marketing, advertising, and promotional activities of the company's business and providing insights about the category mainly in General Merchandize, FMCG and Commodity Business to the Sales team.

If you have experience and successful track record with Brand/Trade Marketing in FMCG sector mainly working on developing & implementing of Channel & Market development strategies leading to business & category growth and distribution expansion and Driving Market representation strategy while Managing Distributor Investment and ROI.


Location - Mumbai

Your Future Employer: Leading Indian B2B Ecommerce platform. 

Responsibilities:

  • Enhancing 4P strategies by developing, deploying and monitoring of all programs.

  • Improving brand presence and campaign execution across trade through excellence in in-store planning, execution and tracking in alignment with the annual marketing priorities.

  • Analyzing consumer data through market research, BTL activities and leading specific marketing strategies and plan.

  • Developing and executing the Trade Marketing Plan in line with sales and marketing objectives and manage the Trade Marketing budget.

  • Improving brand presence and campaign execution across trade through excellence in in-store planning, execution and tracking in alignment with the annual marketing priorities.

Requirement:

  • Post graduate from a Tier 1/Tier 2 College with Experience and successful track record in Brand/Trade Marketing with around 8years of experience.

  • Strong analytical skills and are comfortable dealing with numerical data.

  • Conceptualizing & Designing merchandises for various Trade Marketing activations.

  • End-to-end ownership of large scale Trade Marketing driven activations.

What is in it for you?

  • Fast track career growth.

  • Opportunity to work with one of the renowned firm of the country.

  • A chance to contribute to marketing vertical with a focus on expanding market reach.

Reach Us:

If you think this role is aligned with your career, kindly write me an email along with your updated CV on mukul.bali@crescendogroup.in for a confidential discussion on the role.

Disclaimer:

Crescendo Global is an ISO 9001:2015 certified Leadership Hiring consulting arm of Crescendo Group with expertise in mid to senior level niche recruitment. We are passionate about empowering job seekers and employers with an engaging memorable job search and leadership hiring experience. Crescendo Global does not discriminate on the basis of race, religion, colour, origin, gender, sexual orientation, age, marital status, veteran status or disability status.