Head of Marketing and Branding-15-20 Years-Mumbai

Discipline: Digital & Performance Marketing
Job type: Permanent
Contact name: Shiwani Thakur

Contact email: Shiwani.thakur@crescendogroup.in
Job ref: 89275
Published: 6 days ago

Head of Marketing & Branding-15-20 Years-Mumbai

Location- Mumbai

Summary-A senior leadership opportunity to spearhead complete marketing, branding, communication, and go-to-market initiatives for a fast-growing technology-driven organization. This role involves building the brand identity, driving digital and performance marketing strategies, leading product launch campaigns, and managing internal and external communication touchpoints.

Your Future Employer – A rapidly growing and innovation-driven organization operating in the digital and technology ecosystem. The company focuses on delivering impactful solutions and building strong brand presence across multiple channels. With a collaborative work environment and a strong emphasis on creativity, learning, and ownership — it offers a culture where ideas are welcomed, talent is recognized, and continuous growth is encouraged. You will get the opportunity to work closely with marketing leaders to shape strategic campaigns, strengthen market positioning, and contribute to business expansion.

Responsibilities

  1. Own the complete marketing, brand, and communication strategy.
  2. Develop and maintain brand identity, positioning, and communication guidelines.
  3. Lead multi-channel digital, performance, and content marketing initiatives.
  4. Manage product launch go-to-market plans and cross-functional promotional programs.
  5. Drive PR, corporate communications, external partnerships, events, and media relations.
  6. Build and lead a team of marketing specialists, agencies, and vendor partners.

Requirements

  1. 15–20 years of experience in marketing, branding, and communication leadership.
  2. Exposure to technology-driven sectors such as fintech, financial services, digital products, or emerging tech.
  3. Strong background in both brand building and performance/digital marketing.
  4. Proven experience in running end-to-end campaigns, managing agencies, and scaling marketing functions.
  5. Excellent leadership, communication, and stakeholder management skills.

What’s In It For You

  • High ownership role to build and scale the entire marketing function.
  • Freedom to craft strategic brand positioning for a high-growth ecosystem.
  • Competitive compensation, leadership growth path, and performance-linked incentives.
  • Strong collaboration with product, engineering, and business leadership teams.
  • Flexible working model with hybrid/remote options.

 

Reach us-If you think this role aligns with your career, kindly email your updated CV to: Shiwani.thakur@crescendogroup.in for a confidential discussion on the role.

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Profile Keywords- Crescendo Global, Jobs in Mumbai, Digital Marketing, Social Media Marketing, Marketing Associate, Campaign Management, Content Marketing, Events Marketing, Marketing Careers India, Technology Jobs