Marketing mix Modelling Role- (5+years of experience)

Discipline: Analytics
Job type: Permanent
Contact name: Aishwarya Talwar

Contact email: aishwarya.talwar@crescendogroup.in
Job ref: 36707
Published: 4 days ago
Startdate: 25/04/2022

Marketing Mix Model (5-10 years) – Python – Marketing Analytics

Here is the immediate joining alert for peers having an experience of 5+ years in Marketing Analytics. An ideal fit would be the one who can perform Brand-Campaign Planning, pricing and promotion with an hand on experience on Python, Cloud ecosystem and VIZ tool.

 Location:- PAN India

YOUR FUTURE EMPLOYER:- A global leader in analytics and expertise in artificial intelligence, headquartered in New York, present across 16 global locations.

ROLES & RESPONSIBILITIES :-

  • Performing marketing Analytics (MMM) by statically analysing the impact of marketing inputs.

  • Performing Pricing & Promotion, Brand -Campaign Planning & Management functionaries.

  • Performing Brand extension evaluation through Brand/imagery modelling

  • Planning spend for meeting business goals

  • Performing ROI analytics to meet the business growth

REQUIREMENTS :-

  • Hand on experience in Python is must

  • Expertise in ML background (Developed Statistical models)

  • Experienced in VIZ tool more preferably in Power BI

  • Cloud ecosystem experience will be a perk (Preferably Azure)

Reach Us:- If this sounds interesting to you, share your profile ataishwarya.talwar@crescendogroup.in

 

Disclaimer: Crescendo Global is an ISO 9001:2015 certified Leadership Hiring consulting arm of Crescendo Group with expertise in mid to senior-level niche recruitment. We are passionate about empowering job seekers and employers with an engaging memorable job search and leadership hiring experience. Crescendo Global does not discriminate on the basis of race, religion, color, origin, gender, sexual orientation, age, marital status, veteran status or disability status.