Marketing Operations- 5+years-Noida

Location: Noida
Discipline: Sales & Marketing
Job type: Permanent
Contact name: Deepika Seth

Contact email: deepika.seth@crescendogroup.in
Job ref: 36898
Published: over 1 year ago

Position –Marketing Operations - 5+ years

Looking for a professional who has B2B experience in marketing operations and good knowledge into marketing automation platform. One who is highly analytical, data-driven, innovative, and tenacious marketer who can independently manage multiple tasks and projects simultaneously, with a proactive and positive can-do attitude.

 

Location –WFH / Noida (candidate should belong to Delhi/NCR)

Your future employerIs an award-winning advisory firm that helps clients understand human and market behaviors to navigate disruptions and business transformation.

 

Responsibilities –

  1. Managing outbound email marketing engine, leveraging Growbots or equivalent, from setting up an audience to sending, managing responses, and reporting.

  2. Defining segmentation based on message content, develop email pitches, and offer testing needs to enhance the campaign effectiveness.

  3. Understanding business objectives and translate requirements into campaign targeting/selection rules.

  4. Leveraging new content opportunities to build and launch customer-based promotional campaigns through HubSpot.

  5. Launching ABM tech stack via HubSpot

  6. Maintaining a global marketing campaign calendar.

  7. Developing campaign dashboards/performance reports.

  8. Proposing email marketing growth strategies by conducting in-depth analysis.

  9. Tracking and recording marketing lead and attribution details for monthly, quarterly, annual analysis.

 

Requirements –

  1. Minimum 5 years of B2B experience in marketing operations.

  2. Min. 4 years of experience with HubSpot or similar marketing automation platform.

  3. Min. 3 years of experience with email marketing campaign tools (preferably Growbots or equivalent)

  4. 5 years of experience in leveraging Google Analytics.

  5. 2 years of experience in running and executing ABM programs.

  6. Should be an expert in excel.

  7. Exposure to data visualization and reporting tools is preferable

Reach Us –

Want to present your candidature?

Drop in your updated CV atdeepika.seth@Crescendogroup.in

DISCLAIMER

Crescendo Global is an ISO 9001:2015 certified, equal opportunity Leadership Hiring consulting firm. Crescendo Global consultants value diversity in the talent they identify for its Global and Fortune 500 clients. Crescendo Global does not discriminate on the basis of race, religion, color, origin, gender, sexual orientation, age, marital status, veteran status or disability status.