Manager/Senior Manager – Trade Marketing - FMCG/FMCD - Mumbai(7 Years)

Location: Mumbai
Discipline: Sales & Marketing, General Trade
Job type: Permanent
Contact name: Payal Arora

Contact email: payal.arora@crescendogroup.in
Job ref: 38673
Published: 10 months ago

Executive/Manager/Senior Manager-Trade Marketing (Beauty/personal care)-FMCG/FMCD-Mumbai-3+ years

An exciting opportunity for an experienced Trade Marketing professional to drive the success of marketing, advertising, and promotional activities of the company's business and providing insights about the category mainly in personal and beauty care to the Sales team.

If you have experience and successful track record with Trade Marketing in FMCG sector mainly working on developing & implementing of Channel & Market development strategies leading to business & category growth and distribution expansion and Driving Market representation strategy while Managing Distributor Investment and ROI.

Note: We receive a lot of applications on a daily basis so it becomes a bit difficult for us to get back to each candidate. Please assume that your profile has not been shortlisted in case you don't hear back from us in 2 weeks. Your patience is highly appreciated. 

Location - Mumbai

Your Future Employer: India’s fastest growing manufacturer and marketer of premium beauty products

Responsibilities:

  • Enhancing 4P strategies by developing, deploying and monitoring of all programs.
  • Improving brand presence and campaign execution across trade through excellence in in-store planning, execution and tracking in alignment with the annual marketing priorities.
  • Analyzing consumer data through market research, BTL activities and leading specific marketing strategies and plan.
  • Developing and executing the Trade Marketing Plan in line with sales and marketing objectives and manage the Trade Marketing budget.
  • Improving brand presence and campaign execution across trade through excellence in in-store planning, execution and tracking in alignment with the annual marketing priorities.

Requirement:

  • Post graduate from a Tier 1/Tier 2 College with Experience and successful track record in Brand/Trade Marketing with around 8years of experience.
  • Strong analytical skills and are comfortable dealing with numerical data.
  • Conceptualizing & Designing merchandises for various Trade Marketing activations.
  • End-to-end ownership of large-scale Trade Marketing driven activations.
  •  

What is in it for you?

  • Fast track career growth.
  • Opportunity to work with one of the renowned firm of the country.
  • A chance to contribute to marketing vertical with a focus on expanding market reach.

Reach Us:

If you think this role is aligned with your career, kindly write me an email along with your updated CV on payal.arora@crescendogroup.in for a confidential discussion on the role.

Disclaimer:

Crescendo Global is an ISO 9001:2015 certified Leadership Hiring consulting arm of Crescendo Group with expertise in mid to senior level niche recruitment. We are passionate about empowering job seekers and employers with an engaging memorable job search and leadership hiring experience. Crescendo Global does not discriminate on the basis of race, religion, colour, origin, gender, sexual orientation, age, marital status, veteran status or disability status.

Keywords:- Trade Marketing, Brand Activation, BTL, 4P strategies,